Company Description
Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group.
We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe.
In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions.
If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you.
We Move People, and People Move Us
Overvie
wPublicis Global Delivery is looking for a Programmatic Analyst that will be responsible for campaign management activities such as campaign set-up, documentation creation and maintenance, QA, performance reporting and billing reconciliation.
The Programmatic Analyst is responsible for identifying and implementing optimizations as approved by the Senior Programmatic Analyst and client, providing input in the construction of client decks and status documentation
.The ideal candidate will have some prior online trafficking experience and basic experience with Doubleclick DART or similar campaign management systems.
Prior experience with bid management platforms and active campaign optimization efforts is a plus
.Most importantly, the Programmatic Analyst must possess a strong inner drive to redesign the digital media landscape, enjoy working with some of the finest minds in the industry, and truly be a part of something unique that will have a lasting impact on Publicis' network of agencies
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Responsibiliti**
- esExecute, manage, and optimize online media campaigns and programs for agency clients (e.g. auction/exchange-based performance media, audience-based buying, remarketing campaigns) both independently and in support of Campaign Manage
- rsDemonstrate diligence, attention to detail, and adherence to programmatic best practices throughout the full programmatic campaign life-cyc
- leMaintain and organize campaign-specific materials in team's shared document reposito
- ryHandle daily campaign maintenance, including internal questions regarding tracking and status of various campaig
- nsAssist in the development of client-facing campaign performance repor
- tsContribute to the assessment of inventory availability and the formulation of proposals for new client opportuniti
- esManage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign laun
- chTraffic campaign tags into ad exchange environmen
- tsRun the campaign QA process to ensure accurate campaign implementation, pacing, and performan
- ceProvide monthly auditing reports to Agency partners & actualize bill/pay systems when applicab
- leParticipate in regular knowledge sharing sessions to share and learn new strategies for optimizing and enhanci
**ng
Qualificati**
- onsEntry level role; 1+ years of experience in bid management, campaign management/optimization, or digital media operations is preferred but not requir
- ed.Knowledge of DV360, The trade desk or similar platfor
- ms.Proficiency in Microsoft Office soluti
- onsStrong analytical thinking and mathematical ski
- llsExcellent communication and writing ski
- llsAbility to organize and manage detail work campaign performa
nce