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jefe de segmentos Job Opening In Lima – Now Hiring AliCorp


Job description

Fecha: 11 sep.

2025

Ubicación: LIMA, Peru

Empresa: Alicorp S.A.A.

¿Cuál será tu desafío?

Definir, gestionar y desarrollar estrategias para los diferentes grupos de clientes (segmentos) con el objetivo de aumentar la rentabilidad, mejorar la adquisición y retención de clientes, y optimizar la oferta de productos.

¿Qué harás en tu rol?

  • Asegurar que se tengan correctamente definidos e identificados grupos de clientes con características y necesidades similares.

  • Desarrollar estrategias e implementar planes de acción para c/segmento, desde el onboarding hasta la retención, incluyendo la oferta de valor, oferta de productos, atención y relacionamiento.

  • Gestión de la oferta de valor: Asegurar que la propuesta de valor (productos, servicios, atención) sea atractiva y relevante para cada segmento.

  • Seguimiento, análisis y monitoreo del rendimiento de cada segmento y realizar ajustes a las estrategias según sea necesario.

  • Colaborar con equipos de otras áreas (marketing, ventas, road to market, etc.) para asegurar la correcta implementación de las estrategias.
    Gestionar los recursos y presupuesto necesarios para implementar las acciones en c/segmento.

¿Qué necesitamos de ti?

  • Profesionales de las carreras de Administración, Economía, Ingeniería Industrial, y afines.

  • Con experiencia previa en Consumo Masivo (Deseable)
  • Excel nivel avanzado
  • Experiencia en haber trabajado en proyectos de estrategia.

Required Skill Profession

Other General


  • Job Details

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Are You Looking for jefe de segmentos Job?

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